Showing posts with label mobile. Show all posts
Showing posts with label mobile. Show all posts

Sunday, July 15, 2012

70% of marketers plan to increase mobile budgets in 2013

Desi Mind Meld .
Majority of Marketers Plan to increase Mobile Budgets in 2013. Mobile users need timely information to drive them into stores with positive purchase intent.
Majority of Marketers Plan to Increase Mobile Budgets in 2013
A new study found 70% of marketers plan to increase budgets for mobile in 2013. But is this really necessary?

Desi Mind Meld
Majority of Marketers Plan to increase Mobile Budgets in 2013. Mobile users need timely information to drive them into stores with positive purchase intent.
Majority of Marketers Plan to Increase Mobile Budgets in 2013
A new study found 70% of marketers plan to increase budgets for mobile in 2013. But is this really necessary?

Shaping the Future of Mobile Commerce

Desi Mind Meld .

5 Paradoxes Shaping the Future of Mobile Commerce
Mobile has been evolving at a break-neck pace. These five facts will have striking implications for the future of mobile commerce.

Desi Mind Meld
5 Paradoxes Shaping the Future of Mobile Commerce
Mobile has been evolving at a break-neck pace. These five facts will have striking implications for the future of mobile commerce.

More Mobile Internet Users Than Wireline Users in the U.S. by 2015

Desi Mind Meld .
The number of mobile Internet users will grow by a compound annual growth rate (CAGR) of 16.6% between 2010 and 2015.
IDC: More Mobile Internet Users Than Wireline Users in the U.S. by 2015 - prUS23028711
IDC Insights lines of business assist businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research a...

Desi Mind Meld
The number of mobile Internet users will grow by a compound annual growth rate (CAGR) of 16.6% between 2010 and 2015.
IDC: More Mobile Internet Users Than Wireline Users in the U.S. by 2015
IDC Insights lines of business assist businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research and analysis is focused on mitigati...

How to Optimize Your Mobile Website for Search

Desi Mind Meld .
#SEO Mobile searches are more time bound than desktop searches. Mobile users want to make a decision fast and furious as compared to Desktop counterparts. With rise in adoption of smartphones and tablet devices, make sure you optimize mobile version of your website to stay relevant.
How to Optimize Your Mobile Website for Search
More and more searches are done on mobile devices every day -- here's how to rise to the top.

Desi Mind Meld
#SEO Mobile searches are more time bound than desktop searches. Mobile users want to make a decision fast and furious as compared to Desktop counterparts. With rise in adoption of smartphones and tablet devices, make sure you optimize mobile version of your website to stay relevant.
How to Optimize Your Mobile Website for Search
More and more searches are done on mobile devices every day -- here's how to rise to the top.

Per +Nielsen study, Android leads the US smartphone market with 51.8% share

Desi Mind Meld .
As per the +Nielsen study, Android continues to lead the smartphone market in the U.S., with a majority of smartphone owners (51.8%) using an Android OS handset. Over a third (34.3%) of smartphone owners use an Apple iPhone, and Blackberry owners represented another 8.1 percent of the smartphone market.

BB is going down sharply. Get your act together RIM, or may be it is too late? Can RIM pull its own Apple story?
Two Thirds of New Mobile Buyers Now Opting For Smartphones | Nielsen Wire
During Q2 2012 smartphone penetration continued to grow, with 54.9 percent of U.S. mobile subscribers owning smartphones as of June 2012. This growth is driven by increasing smartphone purchases: 2 ou...

Desi Mind Meld
As per the Nielsen study, Android continues to lead the smartphone market in the U.S., with a majority of smartphone owners (51.8%) using an Android OS handset. Over a third (34.3%) of smartphone owners use an Apple iPhone, and Blackberry owners represented another 8.1 percent of the smartphone market.

BB is going down sharply. Get your act together RIM, or may be it is too late? Can RIM pull its own Apple story?
Two Thirds of New Mobile Buyers Now Opting For Smartphones | Nielsen Wire
54.9 percent of U.S. mobile subscribers own smartphones as of June 2012. 2 out of 3 Americans who acquired a new mobile phone in the last three months chose a smartphone instead of a feature phone.

The Discovery Economy: Nokia's New Augmented Reality

Desi Mind Meld .
Like Google +Project Glass, City Lens is +Nokia's take on augmented reality. Well, without +Google, and without Glasses. Nokia phones now run on Windows Mobile OS. Jason Walsh, Content Specialist for Location and Commerce at Nokia explains in the attached video that City Lens app will help you discover places you normally would have missed.

It sounds like a great idea if City Lens will randomly tell me if I want to try out a "hole in the wall" restaurant that I never knew existed next door. Google Now, anyone? However, it also sounds freaky to those of us who really watch our Internet foot print and are concerned about the cloud knowing us more than we know ourself. Plausible.

However, this is not what Jason said as he continued to explain the app. At start he said "I am not talking about the kind of exploration when you scroll through the list of places that are relatively close to you" but then during the app demo he showed a list of restaurants with their ratings that were around him. So, what is the difference? Am I missing something?
The Discovery Economy: The Tech's The Least Interesting Part Of Nokia's New Augmented Reality
Do you know what augmented reality apps are really good at? Directing you to new things they don't directly point at. It's a whole new world of discovery.

Desi Mind Meld
Like Google Glass, City Lens is Nokia's take on augmented reality. Well, without Google, and without Glasses. Nokia phones now run on Windows Mobile OS. Jason Walsh, Content Specialist for Location and Commerce at Nokia explains in the attached video that City Lens app will help you discover places you normally would have missed.

It sounds like a great idea if City Lens will randomly tell me if I want to try out a "hole in the wall" restaurant that I never knew existed next door. Google Now, anyone? However, it also sounds freaky to those of us who really watch our Internet foot print and are concerned about the cloud knowing us more than we know ourself. Plausible.

However, this is not what Jason said as he continued to explain the app. At start he said "I am not talking about the kind of exploration when you scroll through the list of places that are relatively close to you" but then during the app demo he showed a list of restaurants with their ratings that were around him. So, what is the difference? Am I missing something?
The Discovery Economy: The Tech's The Least Interesting Part Of Nokia's New Augmented Reality
Do you know what augmented reality apps are really good at? Directing you to new things they don't directly point at. It's a whole new world of discovery.